Textile printing industry veteran Mike Bertini has joined Keypoint Intelligence as Director of Textile and Direct-To-Garment/Direct-To-Fabric (DTG/DTF) Printing. In this role, he’ll be the marketing research company’s digital textile printing Subject Matter Expert (SME) responsible for conducting market research and forecasting, custom consulting projects, strategy and planning engagements – as well as creating editorial content and reports pertaining to digital textile printing. Prior to joining Keypoint Intelligence, Bertini served as a Senior Product Manager for DTG at Life Is Good Clothing Company. His accomplishments at Life Is Good included spearheading a new textile digital printing facility that emcompassed budget, layout, process flow, P&L, ERP implementation, and quality assurance standards.
Bertini’s career spans over 30 years in the textile industry where he built a solid reputation of integrity and a track record of ongoing success. “I’m looking forward to becoming part of Keypoint Intelligence’s group of industry experts and sharing my knowledge and expertise in textile printing and business development,” Bertini added. His specific areas of expertise include ERP implementation, process flow, market sizing, opportunity analysis, industry analysis and forecasts, and product/brand development.
“Mike brings a wealth of knowledge and experience in textile printing, manufacturing and consulting,” said Aaron Hale, Group Director and Chief Analyst at Keypoint Intelligence. “His entrepreneurial approach, along with a focus on producing results specific to each client’s needs, make him a strong asset to our team.”
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