Two Sides’ new factsheet corrects environmental misconceptions about Canadian paper and paper-based packaging

Print Industry News

The Canadian paper and paper-based packaging industries are among the most sustainable in the world – but there are still significant gaps between public perceptions and actual facts when it comes to related environmental topics such as forestry, greenhouse gas emissions and recycling, said the industry organization Two Sides North America. For example, a recent Two Sides’ survey found that Canadian consumers rank pulp and paper products as a leading cause of deforestation – which they are not. Two Sides’ just-released factsheet on the sustainability of the Canadian paper and paper-based packaging industries, contains ‘a host of facts from credible, third-party sources that set the record straight.” For example:

  • Deforestation is defined as the conversion of forests to other land uses whether human-induced or not. The definition specifically excludes areas where trees have been removed as a result of harvesting or logging and where the forest is expected to regenerate naturally or with the aid of silvicultural (sustainable forest management) measures. – UN Food and Agriculture Organization, 2020.
  • At the end of 2019, Canada had over 168 million hectares of independently certified forest land (to either CSA, SFI or FSC). Nearly half of Canada’s forests are certified and 37% of all certified forests worldwide are in Canada, the largest area of any country. – Natural Resources Canada, 2020.
  • The forest sector’s ability to generate its own electricity, largely from bioenergy, has reduced its reliance on fossil fuels. Between 2007 and 2017, the forest sector reduced energy use by 24% and total fossil GHG emissions (direct emissions plus indirect emissions from purchased electricity) by 40%. – Natural Resources Canada, 2020.
  • Canada recycles almost 70% of its paper and cardboard, making it among the top paper recycling countries in the world. – Forest Products Association of Canada, 2020.

Two Sides members are permitted to co-brand the factsheet with their own company logos. For more information on co-branding, please contact Two Sides North America. To download the new factsheet (and other helpful resources), please visit the organization’s website.

Two Sides North America is an independent, non-profit organization, and is part of the Two Sides global network which includes more than 600 member companies across North America, South America, Europe, Australia and South Africa. Its member companies span the print, graphic communications and paper-based packaging value chain – including forestry, pulp, paper, chemicals, inks, pre-press, press, finishing, printing, publishing, envelopes and postal operations.

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